Digital Marketing Blog

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What is Google Tag Manager in Digital Marketing
Monitoring and tracking your digital marketing¬†strategy is crucial to the success of your business. But how do you keep track of your marketing data? Most companies use tools like Google Analytics. However, many businesses are implementing Google Tag Manager¬†(GTM) for easier tracking administration.   But what […]
Why A Digital Marketing Consultancy is Key to Your Business
Suppose you are looking to position your company in today’s digital world. In that case, digital marketing consultancy is here to help and guide you through the process while offering multiple personalized services to drive your brand to the next level.   Marketing consultants will evaluate, […]
What can a Digital Marketing Consultant do for Small Businesses
Implementing digital marketing services¬†should be essential for every small business. But what if you know nothing about digital marketing? If you live on a busy schedule and have little to no time to learn about the marvels of digital marketing, investing in a digital marketing consultant […]
SEO and PPC Work Together
To properly comprehend the symbiotic link between these two marketing approaches, we must examine these two tactics in depth. This article discusses how SEO¬†and PPC differ, how they are similar, and feed each other’s results.   What is SEO vs. PPC?   Search engine optimization, or […]
If you are not working with a marketing consultant, there’s a strong possibility you’re not utilizing marketing to its maximum potential. You might not think working with a digital marketing consulting firm is essential for your small business. However, digital marketing consultancy brings indispensable value to […]
What is Organic Search How Do We Track It What is Organic Search & How Do We Track It?
In today’s digitalized world, organic search accounts for 51 percent of all website traffic and more than 40 percent of income.   Organic search has become an essential part of digital marketing. This article will help you understand what organic search is and how to track […]
sales vs. marketing
Sales and marketing are two essential functions every business needs. Many people use the terms sales and marketing interchangeably; however, they differ. Although both processes focus on increasing a company’s revenue, how they accomplish this varies.   Do you know what the difference is between sales […]
Is Facebook Marketing Worth It In 2023
The digital marketing space is always changing, and it can be challenging for many businesses to keep up with the newest trends and platforms. In addition, with so many options available, it can take time to determine which channels are worth investing in like facebook marketing. […]
Why Are Customers Not Finding My Small Business Online Google my bussines
Several factors can affect why customers are not finding your business online. For example, if you are not showing up on online Google searches, it might be because you still need to set up your Google Business Profile¬†or failed to do it correctly.   This article […]
Google Ads, Google Analytics
Google has done a great job creating many tools for business owners to understand websites and grow their businesses online. Google Ads and Google Analytics are two of the many digital marketing platforms offered by Google. However, both digital marketing platforms serve very different purposes.   […]


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